ALL ABOARD! The secrets of getting onboarding right.
Debbie Morrison • January 14, 2021

ALL ABOARD! The secrets of getting onboarding right.


With timelines tight and resources stretched, downtime is something few businesses can afford. Given this, you’d think senior managers would be doing everything they can to ensure new hires are integrated into their team as quickly and smoothly as possible. Sadly, experience often suggests otherwise, with many companies guilty of leaving new staff members to largely fend for themselves.


A contract is the beginning, not the end.

It’s amazing how many businesses devote considerable energy and resources to finding great candidates, only to subsequently let their new team member flounder due to a poor onboarding experience. It’s a major issue that can affect everything from productivity and morale to your customer relationships. Sometimes the new hire can also end up leaving – sending you back to square one.


What is ‘onboarding’?

According to Strategic Human Resource Management (SHRM), the world’s largest HR professional society, onboarding is: “The process of integrating a new employee with a company and its culture, as well as getting a new hire the tools and information needed to become a productive member of the team.”


It starts from the very first moment you connect with a candidate, be that a phone call, a face-to-face interview or even just an email. The process then continues AT LEAST until the candidate is well settled into your team. Ideally, there should really be no specific end to onboarding of course, because learning and growth should never stop.


Why is onboarding so important?

An effective onboarding process ensures new team members are able to start performing the role you employed them to do as quickly and productively as possible. Beyond obvious things like ensuring their workspace is ready, introducing them to colleagues and clients and setting them up with all the necessary IT and security credentials, it’s also essential to clearly outline your company culture, policies and procedures, regulations and OH&S requirements. This way they’ll know exactly what to expect from the company, and what the company expects from them. Clarity is everything.



How do you do it?

If you’re looking to set up, or refine, an onboarding strategy, a great place to start is by speaking with your current employees. How did they find their onboarding experience? How did it help them? Where could it have been better? Did they even have one?! This allows you to reinforce the good things, improve the not-so-good things and, of course, fill the gaps. When it comes to implementing the actual onboarding process itself, typically there will be a lead ‘mentor’ allocated for every new hire. It’s their job to direct the process, calling in other relevant team members (e.g. IT and Finance) as and when required.


Make it formal

However you decide to structure your onboarding process, the key is to formalise it. Ideally it should be clearly documented in a step-to-step format that’s available to all managers and employees in a printed and/or digital form. Then insist it’s followed for all new hires.


It’s also a good idea to ensure new employees are not only taken through each step, but that you keep a formal record to confirm they have, preferably dated and signed by both the new team member and their mentor.

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By John Elliott April 21, 2025
Australia’s health, wellness, and supplements sector isn’t just growing. It’s exploding. From functional drinks to adaptogenic gummies, wellness brands have gone from niche to mainstream in record time. The industry is now worth over $5.6 billion, up from $4.7 billion in 2020 — a 19% growth in just three years. IBISWorld projects continued expansion with a CAGR of 5.3% through 2028. But behind the glossy packaging and influencer campaigns, something else is happening: the regulators have arrived. And most wellness brands? They’re underprepared. From Trend to Target The boom brought founders, fitness coaches, nutritionists, and marketing entrepreneurs into the supplement space. What many built was impressive. But what most forgot was how fast wellness moves from enthusiasm to enforcement. With more than 40 infringement notices and administrative sanctions in Q1 alone, the Therapeutic Goods Administration (TGA) strengthened enforcement of the Therapeutic Goods Advertising Code in early 2024. Prominent companies were named in public. Soon after, the ACCC revised its guidelines for influencer marketing disclosures and launched a campaign against the use of pseudoscientific terminology in product marketing. TGA head Professor Anthony Lawler noted in March 2024: “We’re seeing an unacceptably high level of non-compliance, particularly around unsubstantiated therapeutic claims.” In short: credibility is the new battleground. Why Sales-First Leadership is Failing Too many brands are still led by executives whose playbooks were built on community engagement, retail hustle, and Instagram fluency. That got them early traction. But it won’t keep them compliant — or protect them from an investor exodus when the lawsuits begin. The biggest risks now are not formulation errors. They’re: Claims breaches Compliance negligence Advertising missteps Unqualified health endorsements Reputational collapse through regulatory exposure And these aren’t theoretical. The TGA pulled 197 listed medicines from the market in 2023 alone — a 42% increase on the previous year — due to non-compliant claims or sponsor breaches. What the Next Wellness Leader Looks Like This is where many boards and founders face a difficult transition. The next generation of leadership in wellness isn’t defined by hustle. It’s defined by: Deep regulatory fluency Cross-functional commercial leadership (eComm, retail, pharma, FMCG) Reputation management under pressure Ability to scale with scrutiny, not just speed The leadership profiles now needed aren’t coming out of marketing agencies — they’re coming out of pharmaceuticals, healthtech, and functional food. They’ve sat on regulatory committees. They’ve built compliance-first commercial strategies. They understand how to win trust, not just impressions. Yes, this might feel like a shift away from the founder-led energy that made these brands exciting. But it’s not about slowing down. It’s about making sure you’re still standing when the music stops. Where the Gaps Are The underlying problem isn’t just non-compliance. It's immaturity in structural leadership. The majority of wellness brands haven't developed: An accountable governance structure; a scalable compliance architecture; a risk-aware marketing culture; and any significant succession planning beyond the founder. In fact, a 2023 survey by Complementary Medicines Australia found that only 22% of wellness businesses had dedicated compliance leadership at executive level, and just 14% had formal succession plans in place. This isn’t sustainable — not at scale, and certainly not under scrutiny. Final Thought The wellness boom isn’t over. But the rules have changed. Rapid growth is no longer enough. The brands that win from here will be those with: A compliance culture baked in Leadership teams built for complexity A board that sees regulation not as a barrier, but a brand advantage Those who don’t? They could be one audit away from crisis.
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By John Elliott April 17, 2025
Australia’s meat sector is facing a leadership vacuum. Explore the hidden crisis behind staffing, succession, and ESG risk in food manufacturing.